Build your next ads on what actually wins for your players.
Segwise ranks every element in your ads and playables on your own installs and ROAS, then helps you make more of what works, even when it breaks a best-practice rule.
Add the app networks you buy on, next to social and search
Segwise connects AppLovin, Unity Ads, Mintegral and Moloco next to Meta, Google Ads, TikTok and Snapchat, among 15+ networks.
Where VidMob stops: its pricing page lists 13 channels (Meta, Amazon Sponsored Ads, Amazon DSP, Google Ads, DV360, Pinterest, LinkedIn, TikTok, X, Snapchat, Reddit, The Trade Desk, Yahoo DSP), and AppLovin, Unity Ads, Mintegral and Moloco are not among them
02
Join MMP data to every creative element
Connect AppsFlyer, Adjust, Branch, Singular or Kochava, and Segwise maps post-install ROAS, LTV, retention and in-app revenue to every tag.
Where VidMob stops: its product and pricing pages that we checked do not name an MMP integration
03
Make new ads from what is winning
The Creative Generation Agent lets you turn winning hooks, visuals and CTAs into statics and videos up to 30 seconds, including AI UGC-style ads. The Segwise team builds playable and CTV ads as a managed service, and every new ad is tagged and tracked once it goes live.
Where VidMob stops: its packages list pre-flight quality checks, brand signal, performance intelligence, a creative library and an AI analyst, and ad generation is not listed in them
04
Get playable ads tagged and built
Segwise plays each playable and tags the mechanic, hook scene, end card and CTA, mapped to IPM, CPI and ROAS.
Where VidMob stops: VidMob's product and pricing pages do not mention playable ads
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Start this week, with a 7-day free trial
Segwise starts at $499/month for advertisers spending up to $250K/month, with a special 50% discount for startups spending under $50K/month. The 7-day free trial needs no credit card.
Switching from VidMob? Connect your accounts in minutes, no engineering required.
Segwise has become an important part of our creative analysis process. It makes it easy to identify creative patterns and insights that directly inform future creative development and testing. The team has been a fantastic partner, proactively helping us uncover new opportunities and approaches. Our Creative and Growth teams find it a valuable resource across functions.
Segwise changed how our team operates. It reads our performance data, spots the winning patterns, and turns them into fresh on-brand creative across every brand we run, all on schedule. What used to take days of manual work now happens automatically, which lets my team focus on strategy instead of production.
The answer I needed used to be a day of exporting and cleaning up spreadsheets. Now it is a question I ask in the middle of a conversation, and I trust the numbers because they are tagged the same way every time.
I'd recommend Segwise to any growth team that regularly needs new creative concepts. The teams who benefit most are the ones with a bottleneck between creative ambition and production capacity at scale, which for us was hundreds of slot themes and limited production resources. Beyond the product itself, their team is very responsive and feature requests get implemented quickly.
Before, if our creative lead said something would work, we kind of just had to trust him. Now he can show you exactly what's driving it, and our briefs are a lot clearer. We're not guessing as much.
Segwise has eliminated our creative tracking bottleneck. We are now able to understand the impact of our creative variables without the hassle of manually tagging them. We also get automated fatigue tracking across every ad network - our team's time has been saved from data compilation to actual creative strategy, allowing us to scale our app faster.
It's absolutely worth trying. Teams that stand to gain the most are those managing creative across multiple networks with fragmented attribution and reporting. That's exactly the pain point where Segwise adds the clearest value.
We've been able to identify patterns across campaigns, objectives, and cities, which has helped us give our design team much clearer direction on what's actually working instead of relying on intuition.
Segwise has become our single source of truth for all creative data across 5 ad networks and our MMP. Our creative design team now has direct creative tag-level visibility they didn't have before, giving them real-time access to close the loop on performance. Now our team makes high converting creatives backed by data without waiting on feedback from media buyers.
Andrew
Founder at Mega Rewards
“
In under a year Segwise has gone from a solid creative analysis platform to a full-on, AI-operated creative generation tool. The speed and ease with which their agents analyse and generate high-quality assets is remarkable. Incredibly responsive team too. I cannot recommend these guys enough!
Sean Chapman
Paid Media Growth, QDE Studio
“
Segwise is building a platform of AI agents to help UA teams monitor campaigns, get creative insights and improve ROAS. I am excited to join them on their journey as an advisor!
Carol Miu
Ex CEO at PeopleFun Games
Integrations
15+ networks & data sources
No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.
Segwise is an AI creative analytics and creative generation platform that helps UA, performance marketing and creative teams find their winning creative patterns and turn them into new ads. It connects 15+ ad networks and five MMPs (AppsFlyer, Adjust, Branch, Singular and Kochava), tags every creative element with multimodal AI across video, audio, image, text and playable ads, alerts you to creative fatigue by Slack or email, tracks competitor ads in the Meta, TikTok, LinkedIn and Google ad libraries, and scores new creatives before launch. The Creative Generation Agent lets you make statics and videos up to 30 seconds, including AI UGC-style ads, from your own winning patterns, and the Segwise team builds playable and CTV ads as a managed service. You can use each agent on its own, or do it all in one place by chatting with the Segwise agent: ask how your ads are performing, see what competitors are running, and make new ads from your winners.
How much does Segwise cost?
Segwise starts at $499/month for advertisers spending up to $250K/month, with a special 50% discount for startups spending under $50K/month. Spending more than $250K/month? Book a demo and we'll share pricing. The 7-day free trial needs no credit card. Every plan includes unlimited seats and view-only users, with client-specific views for agencies.
Can Segwise score creatives before launch, like VidMob?
Yes. Segwise Pre-flight Testing scores up to 10 unlaunched creatives at once, out of 100, against the ads already winning in your account, with a run or hold verdict, a confidence level and the reasons. It also checks placement eligibility for each network. VidMob's Pre-Flight Quality checks every asset against platform specs and brand best practices before spend.
Does VidMob work with mobile app ad networks?
VidMob's pricing page lists 13 channels: Meta, Amazon Sponsored Ads, Amazon DSP, Google Ads, DV360, Pinterest, LinkedIn, TikTok, X, Snapchat, Reddit, The Trade Desk and Yahoo DSP. AppLovin, Unity Ads, Mintegral and Moloco are not on that list. Segwise connects all four, next to Meta, Google Ads and TikTok.
When is VidMob still the better choice?
VidMob is still a good fit for global brands and agencies that manage many brands and markets and need brand guideline scoring, retail and programmatic channels such as Amazon DSP, Amazon Sponsored Ads, The Trade Desk, Yahoo DSP and DV360, influencer intelligence, and a named account manager with quarterly briefings. It also trains your model on 13 months of history at activation, while Segwise imports up to 3 months on paid plans.
How do I switch from VidMob to Segwise?
Start the 7-day free trial at ua.segwise.ai with no credit card, or book a demo. Connect your ad networks and, if you use one, your MMP (AppsFlyer, Adjust, Branch, Singular or Kochava). Setup is no-code, and most teams connect in minutes. Some networks (AppLovin, Mintegral, Unity and Moloco) ask you to paste an API key from the network's dashboard. Segwise imports up to 14 days of history on the free trial and up to 3 months on paid plans, and tags every ad as it comes in, so you do not need to copy tags over. You can add custom tags and pull tags from the naming conventions you already use. Keep VidMob running during the trial week and compare what each tool shows you before you cancel anything. Check your VidMob package term and renewal date before you cancel. If you need your past creative data, ask VidMob for an export through its Creative Data API and Exports product while your contract is active.
What ad networks and MMPs does Segwise connect to?
Segwise connects to 15+ ad networks, including Meta, Google Ads (with YouTube), TikTok, Snapchat, AppLovin (Axon), Unity Ads, Mintegral, Moloco, Liftoff, LinkedIn, Reddit, Taboola, StackAdapt and Bidease, plus five MMPs: AppsFlyer, Adjust, Branch, Singular and Kochava. Setup is no-code, and most teams connect in minutes. Some networks (AppLovin, Mintegral, Unity and Moloco) ask you to paste an API key from the network's dashboard. An MMP is optional.
Score your creative, then make the next ads
Connect your ad networks and MMP in minutes. 7-day free trial, no credit card required.