Motion creative analytics alternative that generates ads backed by your data
Motion shows you which ads worked. Segwise finds what is winning across 15+ networks and data sources, catches fatigue before the budget burns, and turns your winning creative patterns into net-new ads, ready to launch.
Generate net-new ads, variations, and storyboards from your performance data. Not just creative briefs or suggestions.
Analysis and creative briefs only
Ad network coverage
15+ networks including Google, TikTok, Snapchat, AppLovin, Unity Ads, Mintegral, IronSource, Moloco, Reddit, LinkedIn, and more.
Meta, TikTok, LinkedIn, YouTube only
Mobile gaming network coverage
Native support for AppLovin, Unity Ads, Mintegral, and IronSource, the networks mobile game studios actually run UA on.
DTC-focused
Multi-network reports and dashboards
Build reports and dashboards that pull spend and performance from every connected ad network and account into one unified view.
Four platforms only
MMP integration
Connect AppsFlyer, Adjust, Branch, or Singular to see post-install ROAS, LTV, retention, and in-app events at the creative element level.
GA4 and Northbeam only
Playable ad tagging
Tag and analyze interactive/playable ad formats, critical for mobile game studios.
Only statics and videos
Custom multimodal AI tagging
Analyzes video, audio, image, and text together and auto-tags every element. Add your own custom tags for anything specific to your brand or app.
Visual tagging only
Proactive fatigue alerts
Monitors every creative for sustained performance decline and spend-share drop, and alerts you on Slack or email on thresholds you set.
Reactive decline reports, no alerts
Creative strategy AI chat assistant
Ask anything about your creative performance in plain language and get an answer from your actual data across every network and MMP.
Not grounded in MMP metrics
New creative launch tracking
Track new creatives against success criteria you define and get notified when they hit targets or underperform.
Asset clustering
Groups creatives that share the same underlying footage, image, or audio, even across different ad IDs, to isolate which creative elements drove the performance difference.
Groups only by Meta Creative ID
Dedicated CSM support
A single point of contact for onboarding, guidance, and check-ins, with support on Slack.
Only in its top tier plan
Motion details are based on its public website, pricing, and documentation, as checked on August 18, 2026.
See what's working in your own creatives, then make more of it. Free 7-day trial, no credit card required.
Generate net-new ads from your performance data, not just briefs
The Creative Generation Agent finds the hooks, visual treatments, emotional tones, and CTA patterns driving your best results and produces net-new ads, variations, and storyboards from that intelligence, directly in the platform. Export them ready to upload in every aspect ratio.
Where Motion stops: analyzes your ads and drafts briefs and testing ideas, you still have to make the creative
02
See post-install ROAS at the creative level with MMP integration
Connect your MMP, AppsFlyer, Adjust, Branch, or Singular, and Segwise maps its post-install ROAS, LTV, retention, and in-app revenue to every creative tag across your networks. You see which hooks, treatments, and CTAs drive real revenue, not just clicks and installs.
Where Motion stops: connects to GA4 and Northbeam only, so attribution stops at the web
03
Connect 15+ networks in one view, mobile gaming included
Segwise connects to 15+ ad networks, adding Google, Snapchat, AppLovin, Unity Ads, Mintegral, IronSource, Moloco, and more, so studios and apps running gaming UA get full coverage. One unified view of creative performance, with up to 14 days of history imported on the free trial and up to 3 months on paid plans.
Where Motion stops: covers Meta, TikTok, YouTube, and LinkedIn
04
Tag every element across video, audio, image, text, and playable ads
The Creative Tagging Agent processes all four inputs together, video, audio, image, and text, and tags the hook, on-screen text, dialogue, music, visual style, characters, emotion, and CTA. It also tags playable (interactive) ad formats, which matters for mobile game studios. Every tag maps to performance instantly, and you can add custom tags for anything specific to your brand or app.
Where Motion stops: visual tagging only, without audio or playable coverage
05
Catch fatigue with proactive alerts, before budget burns
Segwise's Creative Strategy Agent watches every creative on every network for sustained performance decline and spend-share drop, and pushes a Slack or email alert the moment one starts to fade, on thresholds you set, like a 20% ROAS decline over 7 days. You act before budget is wasted, not after.
Where Motion stops: surfaces decline in week-over-week reports you review manually
06
Analyze competitor creative with the same multimodal AI
Segwise's Competitor Tracking Agent applies the same multimodal AI tagging to competitor ads on Facebook and Instagram, surfacing the hooks, formats, and messaging angles they run and the white space they are missing, so your briefs start from real competitive intelligence rather than a saved feed.
Where Motion stops: Inspo shows competitor ads and AI summaries, but does not tag them into your own performance data
07
Report across any dimension, queryable in AI Chat
Build custom metrics from any data points and report across campaign, ad group, country, creative type, and more, unified across every network and MMP. Schedule delivery daily, weekly, or monthly, export CSV or PDF, and query every metric in plain language through AI Chat.
Where Motion stops: reports by dimension too, but within its own networks, with no formula-based custom metrics or plain-language querying
Comparing Segwise and Motion? See it on your own ads in about 15 minutes, no engineering required.
Segwise changed how our team operates. It reads our performance data, spots the winning patterns, and turns them into fresh on-brand creative across every brand we run, all on schedule. What used to take days of manual work now happens automatically, which lets my team focus on strategy instead of production.
Segwise has eliminated our creative tracking bottleneck. We are now able to understand the impact of our creative variables without the hassle of manually tagging them. We also get automated fatigue tracking across every ad network - our team's time has been saved from data compilation to actual creative strategy, allowing us to scale our app faster.
Before, if our creative lead said something would work, we kind of just had to trust him. Now he can show you exactly what's driving it, and our briefs are a lot clearer. We're not guessing as much.
We've been able to identify patterns across campaigns, objectives, and cities, which has helped us give our design team much clearer direction on what's actually working instead of relying on intuition.
In under a year Segwise has gone from a solid creative analysis platform to a full-on, AI-operated creative generation tool. The speed and ease with which their agents analyse and generate high-quality assets is remarkable. Incredibly responsive team too. I cannot recommend these guys enough!
Sean Chapman
Paid Media Growth, QDE Studio
“
Segwise has become our single source of truth for all creative data across 5 ad networks and our MMP. Our creative design team now has direct creative tag-level visibility they didn't have before, giving them real-time access to close the loop on performance. Now our team makes high converting creatives backed by data without waiting on feedback from media buyers.
Andrew
Founder at Mega Rewards
“
Segwise is building a platform of AI agents to help UA teams monitor campaigns, get creative insights and improve ROAS. I am excited to join them on their journey as an advisor!
Carol Miu
Ex CEO at PeopleFun Games
Integrations
15+ networks & data sources
No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.
Segwise is an AI-powered creative intelligence and generation platform for performance marketing teams. It connects to 15+ ad networks and all four major MMPs (AppsFlyer, Adjust, Branch, Singular), tags every creative element using multimodal AI across video, audio, image, text, and playable formats, catches creative fatigue with proactive alerts, tracks competitor ads on Meta, and generates net-new ads and briefs from your performance data. It is used by mobile game studios, DTC brands, subscription apps, and performance agencies.
What is the main difference between Segwise and Motion?
Motion is a creative reporting tool focused on Meta, with lighter support for TikTok, YouTube, and LinkedIn. It tags and reports on your existing ads and drafts creative briefs. Segwise covers 15+ networks including mobile gaming (AppLovin, Unity Ads, Mintegral, IronSource), integrates all four MMPs for post-install ROAS, tags playable ads, sends proactive fatigue alerts, and generates net-new creatives, not just briefs. In short, Motion tells you what worked; Segwise tells you what worked across your whole stack and then makes more of it.
What is Motion best for?
Motion is a strong fit for DTC and ecommerce brands that run most of their spend on Meta and want fast, visual creative reporting and AI tagging. It is well reviewed and easy to adopt. Teams tend to look for a Motion alternative when they run beyond Meta, need MMP or mobile-gaming coverage, want proactive fatigue alerts, or want AI to generate creatives rather than only report on them.
How much do Segwise and Motion cost?
Motion offers a free trial with no credit card, and paid plans from $750/month for up to $50K in monthly ad spend, $1,200/month above that, with higher tiers custom-priced. Segwise also offers a 7-day free trial with no credit card and full platform access; for team and volume pricing, book a demo. The larger difference is scope: Segwise adds MMP integration, playable tagging, and AI creative generation Motion does not.
Does Segwise generate new creatives, or just analyze existing ones?
Segwise generates actual creative output. Motion analyzes your ads and can produce briefs and testing ideas, but it does not create the ads. Segwise's Creative Generation Agent identifies which elements drive results across your account, then produces net-new ads, variations, storyboards, and briefs, grounded in your winning patterns. Every asset is tagged and tracked once live, closing the loop between generation and analysis.
What ad networks and MMPs does Segwise connect to?
Segwise connects to 15+ ad networks including Meta, Google, TikTok, Snapchat, YouTube, AppLovin, Unity Ads, Mintegral, IronSource, Moloco, Bidease, LinkedIn, Reddit, Taboola, and DV360, plus all four major MMPs (AppsFlyer, Adjust, Branch, Singular). Every integration uses OAuth and takes about 15 minutes to set up. Historical data imports on setup, up to 14 days on the free trial and up to 3 months on paid plans.
Does Segwise integrate with AppsFlyer, Adjust, or Branch?
Yes. Segwise integrates with all four major MMPs: AppsFlyer, Adjust, Branch, and Singular. Post-install events, ROAS, LTV, retention, and in-app revenue appear at the creative element level alongside your ad network data, so you see which hooks, treatments, and CTAs drive revenue, not just installs. Motion connects to GA4 and Northbeam only and does not integrate MMPs.
How does Segwise handle creative fatigue detection?
Segwise monitors every creative across all connected networks for continuous performance decline and spend-share drop. You configure fatigue thresholds to your business logic, and Segwise pushes an alert via email or Slack the moment a creative crosses them, so you catch fatigue before budget is wasted. Motion surfaces declining ads inside its reports but does not send proactive fatigue alerts.
Does Segwise work for mobile game studios?
Yes. Segwise is built for mobile gaming as well as DTC and subscription apps. It integrates with AppLovin, Unity Ads, Mintegral, IronSource, and other gaming networks, and it is the only platform that tags playable (interactive) ad formats. Combined with MMP integration, you get full-funnel creative intelligence from first impression through monetization, coverage Motion does not offer for gaming UA.
Can I use Segwise alongside my existing analytics stack?
Yes. Segwise connects to your ad networks and MMPs as a layer on top of your existing setup. It does not replace your MMP or your ad network dashboards; it pulls data from both and surfaces creative-level intelligence that neither source shows on its own. Setup takes about 15 minutes over OAuth and requires no engineering.
Cover your whole stack, then generate more winners
Connect 15+ networks and your MMP in about 15 minutes. 7-day free trial, no credit card required.