New Winning Creative Patterns Report

Generate winning ads, backed by your data.

Segwise analyzes every creative you run, finds the patterns driving performance, and turns them into finished static, video and playable ads.

  • No credit card
  • No engineers required
  • 7 day free trial

Trusted by creative performance teams at

Namma Yatri
ecobee
Age of Learning
PeopleFun
Influence Mobile
Lion Studios
ARB Interactive
Hunch
Puzzle
LittleJoys
ManMatters
beBodywise
Mode Mobile
Mega Rewards
Mosaic
Namma Yatri
ecobee
Age of Learning
PeopleFun
Influence Mobile
Lion Studios
ARB Interactive
Hunch
Puzzle
LittleJoys
ManMatters
beBodywise
Mode Mobile
Mega Rewards
Mosaic
The cost of guessing

Guessing which ad creative will work is the most expensive habit in performance marketing.

You learn too late

By the time a losing ad becomes obvious, it has already spent your budget. By the time signs of creative fatigue start showing, your ROAS is already on a decline.

Creative patterns are hidden

You know which ads are working, but you do not always know whether it was the hook scene, the creator, offer, visual style or CTA. So your creative briefs start with an opinion.

Production cannot match testing demand

Your team needs more net new creatives and variations than the current workflow can produce. Strong ideas may sit in a queue while testing velocity slows down.

Segwise closes the gap between what your data already knows and what you take live.

Made with Segwise

Ads built from the patterns already driving results.

Every generated ad comes with its reasoning: which hooks, messages, visual patterns and competitor gaps informed it, and why Segwise chose them.

Creative Tagging Agent

Generating an ad is easy. Knowing why it will work is the hard part.

Before Segwise creates anything, it understands every hook scene, message, product, benefit, CTA and visual pattern across the ads you have already run, and connects each one to performance.

Creative AnalyticsAnalyzes video, image & playables
Breakfast sorted1 of 3 assets

Select the asset.

Creative Tags

10 of 25+ tags
Hook HeadlineBreakfast sorted. High-protein.
Hook TacticSpeed + protein
Hook Visual FormatBold type + nutrition pills
Benefits16g protein, 0g sugar, 5g fiber
ProblemsSlow, sugary breakfasts
Offer30% off first order
CTAGet 30% off
ProductBirthday cake
PaletteCream + rainbow
FormatStatic

Every ad you have ever run, tagged the same way, no manual labelling and no taxonomy work. It is the organized base every other agent builds on.

SURR_STAT_BreakfastSorted_4x5_US

Launched on

4 Aug '26

Ad Network · Country

fMeta · US

Campaign

META_SURR_ProteinLaunch_Aug_US

Ad Group

SURR_Broad_04Aug_US

Competitor InsightsMeta supported

Competitor Insights

Discover creatives from the brands you follow. Active ads are those with an impression in the past 7 days.

+ Add a new brand
Compare my top ads to my competitors' top adsAsk →
S
Surreal
Active for 1d
fm@
Surreal ad
eatsurreal.com
30g protein + free bowl & spoon offer
Shop Now
M
Magic Spoon
Active for 1d
fm@
Magic Spoon ad
magicspoon.com
11g protein, 0g sugar callouts
Shop Now
C
Cheerios
Active for 1d
fm@
Cheerios ad
cheerios.com
$1 back on Cheerios Protein
Learn More
Creative Strategy Agent

Chat with an analyst who's read every one of your ads.

Ask anything about your ads, performance or competitors. The Strategy Agent analyzes your account and the ads from brands you track, then turns the evidence into clear answers, test ideas and creative briefs.

Creative Strategy Agent Live
S
Creative Strategy Agent
SURRPLUS · creative + performance analysis
Ask about your creative performance…Ask →
Knows your full accountCompares you with competitorsExplains what changedBriefs what to test next
Creative Generation Agent

Turn your creative data into winning ads.

This isn't generic AI videos. The Creative Generation Agent combines your winning patterns with your brief, and delivers production ready creatives, statics, videos, and storyboards, ready to download and ship.

Creative Generation

Ready to make some hit creatives?

Request creatives for a persona, product, season, or country, and the agent makes them by mixing Segwise's insights with your constraints.

This week's drop · Next refresh Thursday, 6th August

Creatives for Cyber Monday sale…

Assets
4
Generate ⏎
AllAI VideosVideo StoryboardsStatics Creative controls
ReviewBookmarkedNeeds Improvement

4th August

Taste-first hook, nutrition as the reveal4 Aug 2026

Taste-first hook, nutrition as the reveal

Sneaky Good taste test storyboard

Variation of "16g protein, tastes like a treat"4 Aug 2026

Variation of "16g protein, tastes like a treat"

Nutrition hero, Cocoa Crunch

Variation of "Protein cereal" callouts4 Aug 2026

Variation of "Protein cereal" callouts

Splash hero, Peanut Butter Blast

Creator unboxing, Cocoa Crunch 0:124 Aug 2026

Creator unboxing, Cocoa Crunch

AI video · Sneaky good taste test

Add your brand context

Add your brand guidelines, products, messaging and source assets so every output starts with the right context.

Schedule creative drops

Get a fresh batch of data-backed concepts and ads on a schedule.

Edit by prompting

Change the hook, copy, product, visual or layout in plain English, without rebuilding the creative from scratch.

Storyboards

Get scene-by-scene storyboards for new video ideas, ready to generate, shoot or hand off.

Auto-tracked once live

Once a generated ad goes live, Segwise analyzes its performance and feeds the result into the next generation cycle.

Export any dimension

One creative, every ratio your networks need: 1:1, 4:5, 9:16, 16:9.

Segwise vs. the DIY stack

“Can't I just wire up Claude or ChatGPT with ad network MCPs?”

You can connect models, ad accounts and creative tools yourself. But you still have to define the workflow, maintain context, standardize the analysis, move data between tools and track what happens after launch. Segwise gives you that closed loop as a product.

Creative tagging

Claude / GPT + ad MCPs

Reads campaign numbers. Can't watch and tag every video, image, and playable at scale.

Segwise

Multimodal tagging of every element, playables included.

Cross-network memory

Claude / GPT + ad MCPs

Each call is stateless. No shared context across networks or your MMP.

Segwise

Persistent, unified context across 15+ networks and MMPs.

Effort

Claude / GPT + ad MCPs

You prompt, glue, re-export, and babysit it every time.

Segwise

Always-on. No prompting expertise, no glue code.

Scale

Claude / GPT + ad MCPs

Breaks past a handful of creatives.

Segwise

Thousands of creatives, automatically.

Generation

Claude / GPT + ad MCPs

Pretty ads with zero performance grounding.

Segwise

Generated from your winning patterns, then tracked live.

Hold us to these numbers.

When you switch to data-backed creative, this is the bar we set with you.

  • +50%

    Higher creative ROAS

    By backing the hooks and formats your data proves are winning.

  • ~20 hours

    Saved every week

    By eliminating manual creative tagging and reporting.

  • 2x

    Faster production

    From approved idea to launch-ready asset.

Segwise changed how our team operates. It reads our performance data, spots the winning patterns, and turns them into fresh on-brand creative across every brand we run, all on schedule. What used to take days of manual work now happens automatically, which lets my team focus on strategy instead of production.

Chris Aust

Head of Marketing Operations, Medialicious

Medialicious
Read case study

Segwise has eliminated our creative tracking bottleneck. We are now able to understand the impact of our creative variables without the hassle of manually tagging them. We also get automated fatigue tracking across every ad network - our team's time has been saved from data compilation to actual creative strategy, allowing us to scale our app faster.

Nick Cullen

Director of UA & Growth, Mode Mobile

Mode Mobile
Read case study

I've had a great experience with Segwise. We've been using their Creative Analysis Agent and have already seen new ad wins from creatives we sourced through the platform. Quick, easy wins! It's been a valuable tool that's now incorporated in our daily workflow. Their team is incredibly responsive, communicative, and they consistently roll out new features.

Stacey DeWitt

Director of Creative Operations

Age of Learning
Read case study

Before, if our creative lead said something would work, we kind of just had to trust him. Now he can show you exactly what's driving it, and our briefs are a lot clearer. We're not guessing as much.

Daniel Todd

CEO at Influence Mobile

Influence Mobile
Read case study
Sean Chapman

In under a year Segwise has gone from a solid creative analysis platform to a full-on, AI-operated creative generation tool. The speed and ease with which their agents analyse and generate high-quality assets is remarkable. Incredibly responsive team too. I cannot recommend these guys enough!

Sean Chapman

Paid Media Growth, QDE Studio

QDE Studio
Andrew

Segwise has become our single source of truth for all creative data across 5 ad networks and our MMP. Our creative design team now has direct creative tag-level visibility they didn't have before, giving them real-time access to close the loop on performance. Now our team makes high converting creatives backed by data without waiting on feedback from media buyers.

Andrew

Founder at Mega Rewards

Mega Rewards
Carol Miu

Segwise is building a platform of AI agents to help UA teams monitor campaigns, get creative insights and improve ROAS. I am excited to join them on their journey as an advisor!

Carol Miu

Ex CEO at PeopleFun Games

PeopleFun
Segwise integrations across ad networks and data sources

Connect your creative and performance data in minutes.

Bring together 15+ ad networks, MMPs and business data sources through no-code integrations.

SOC 2 Type II compliant

Role-based access · Isolated customer workspaces

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Frequently asked questions

Can't I just connect Claude or ChatGPT to my ad accounts with an MCP?

You can, and it demos well. But an LLM with an ad-network MCP reads your campaign numbers on request; it can't watch and tag every video, image, and playable you run at scale, and each conversation starts from zero, with no shared memory across networks or your MMP. You end up prompting, gluing exports together, and babysitting the stack. Segwise runs the whole loop as one always-on system: it tags every creative, ties each element to revenue, tracks competitors, generates new ads from your winning patterns, and then tracks those too, so every round sharpens the next.

Will Segwise actually help me ship more winning creatives?

Yes, and that's the whole point of it. Segwise ties every creative element (hooks, formats, messaging) to metrics like spend, ROAS, CPA, and LTV, so you can see what's actually driving results instead of guessing. Then the Creative Generation Agent makes new creatives from those winning patterns, and once they're live it tracks them automatically, so what you ship feeds the next round. The loop from 'what worked' to 'here's the next one' gets a lot shorter.

Does Segwise only analyze creatives, or can it generate new ones too?

Both. The Creative Generation Agent makes net-new creatives, not just tweaks of old ones, across static, video, and playable formats. It remixes the winning creative elements from your top performers, writes video storyboards, and lets you even edit concepts and creatives by prompting. Everything it builds is grounded in your own performance data, so you're confidently scaling what already works instead of starting from a blank page.

How is this different from manual tagging or the dashboards I already have?

Manual tagging is slow and can be inconsistent, and most BI dashboards expect you to do the analysis yourself. Segwise's Creative Tagging Agent watches and auto-tags every creative element in your ads across platforms, then connects those tags to performance data. The Creative Strategy Agent then lets you query your data across platforms down to a tag level, not just the campaign or creative performance. It's also the only tool that tags playable ads if you're in gaming.

How accurate is the AI for my creatives, even if they are niche?

It's built for variety with accuracy in mind. The multimodal AI can consume video, audio, image, and text together and then tag elements including hooks, CTAs, characters, emotions, products, visual styles and more. If something is specific to your game, app, or brand, you can add custom tags for that. Segwise also enriches your creative tag values to keep all tags consistent and accurate for your brand.

Which ad networks and data sources does it connect to?

Segwise supports connections with 15+ ad networks plus MMPs and your own data. On the network side that includes Meta, Google, TikTok, AppLovin/Axon, Unity, Mintegral, Moloco, Reddit, LinkedIn and more; on the MMP side, AppsFlyer, Adjust, Branch, and Singular. It's OAuth-based and no-code, so most teams have their stack connected in minutes with no engineering effort required.

How quickly will I see value?

Within a few hours. Once your sources are connected, Segwise starts watching and tagging your ad creatives and surfacing winning patterns and fatigue signals right away. So you not only get actionable insights, but also brand new, data-backed, production-ready ads within the first few hours of onboarding.

Will my team actually use it, or is it just another ignored tool?

Segwise fits how teams already work. You can ask it questions in plain language, get alerts in Slack or email, run creative reviews, pull reports, get new creatives weekly, and prompt it for edits, all in one place. Media buyers and the creative team work off the same data, so it settles arguments instead of becoming one more dashboard nobody opens.

I manage multiple brands or clients. Can one platform handle that?

Yes. Segwise supports multiple apps, brands, or client accounts in one workspace, each kept in its own context. Agencies and portfolio teams can compare across accounts and prove creative ROI without ever mixing one client's data into another's.

Is my data and creative IP safe?

Your data and creatives stay in your own workspace and power only your account, never a shared model and never another customer. Segwise is SOC 2 Type II compliant, with your data isolated to your workspace.

What if it does not work for my specific situation?

Try it first. You get access to a 7 day free trial with no credit card commitment and no engineering involvement. Connect a focused set of networks, see whether it tells you something useful about your creatives, get data-backed ads, and walk away if you're not happy with the results. Nothing to commit to up front.

Part of Google AI Startup Accelerator
Product Hunt product of the week number one in marketing
Part of Amazon AWS Startups

See what Segwise would generate from your creative data.

Connect your accounts and turn your winning patterns into ads you can test next. Start with a 7-day free trial, no credit card or engineering work required.