Case Studies
Real results from real creative teams
See how performance and creative teams use Segwise to back every creative decision with data, and improve their ROAS with data-backed creative generations.
GamingHow WGT gets new ad concepts into testing 5x faster
World Golf Tour, one of the longest-running golf games worldwide, already had a creative engine that worked. What it didn't have was a single view of creative performance across every ad network and its MMP. With Segwise, the early concept-to-test cycle dropped from two to three weeks to two to three days.
Read case studyResults5xfaster early concept-to-test cycleOne view
Performance and creative data in one place
Sharper rotation calls
Fatigue signals now sit alongside ROAS
Digital Ad AgencyHow Medialicious scaled AI creatives to 30% of ad spend
Learn how Medialicious, a digital advertising agency running paid user acquisition across a large multi-brand portfolio, made Segwise the engine of its creative pipeline, to the point where AI-made ads now carry nearly a third of the budget.
Read case studyResults~30%of total ad spend~150assets / week#1static in the flagship app
Rewards AppInfluence Mobile improved D7 ROAS by 10% immediately with Segwise
Influence Mobile runs paid user acquisition for Rewarded Play. By moving its creative testing into Segwise, the team started backing every call with data, and the ads they built off it pulled in better early ROAS.
Read case studyResults↑10%D7 ROAS↑9%D1 ROAS~30%spend share
Consumer AppsHow Mode Mobile catches breakout creatives and fatigue early
Mode acquires consumer apps for their engaged customer bases. Its portfolio includes the Mode Earn App, NGL, Trimbox, and Applock Pro. At this scale, the UA team can't afford to sit on a creative decision for even a week.
Read case studyResultsEarlier detection
Breakout creatives spotted early
Automated reporting
Reporting fully automated
Faster iteration
Faster creative iteration
Ride-HailingHow Namma Yatri finds its winning ad themes across cities with Segwise
Namma Yatri, a ride-hailing app in India, uses Segwise, an AI creative analytics and generation platform, to identify winning ad creative themes across cities. The team queries performance data through AI chat instead of dashboards, gets weekly alerts on campaign health, and works from a region-split account for clean city-level insights.
Read case studyResultsData-backed briefs
Design briefs built from patterns spotted across campaigns, objectives, and cities
Clean city-level data
Account split by region, so each city's data and insights stay separate and clean
Early warnings
Weekly alerts flag campaign issues before they get expensive