Fatigue Tracking

Track signs of creative fatigue

Set custom fatigue criteria and monitor creative performance across Facebook, Google, TikTok, and all major ad networks, to catch fatigue before it impacts your ROAS.

Segwise creative fatigue tracking dashboard with performance decline alerts

Boost your creative performance

Automated creative fatigue detection flagging declining performance in Segwise

Creative Fatigue Detection

Automated monitoring detects continuous decline in performance metrics and spend share using internal logic. Catch fatigue before it impacts your budget allocation and campaign results.

Custom success criteria and ROAS thresholds for new creatives in Segwise

Custom Success Criteria Tracking

Set specific performance targets for NEW creatives you want to monitor. Track ROAS thresholds, spend share goals, or any custom criteria that matter to your optimization strategy.

Cross-platform creative performance report in Segwise

Cross-Platform Performance Reports

Track your creatives across platforms in unified reports. Track performance for individual platforms or get consolidated cross-network insights.

Mapping tagged creative elements to sustained performance versus fatigue in Segwise

Tag + Creative Performance Mapping

Combine creative tracking with tagged creative elements to see which specific components drive sustained performance versus early fatigue patterns.

15+ networks & data sources

No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.

  • Meta integration
  • Google integration
  • TikTok integration
  • AppLovin integration
  • Unity integration
  • Moloco integration
  • AppsFlyer integration
  • ironSource integration
  • Snapchat integration
  • Adjust integration
  • Reddit integration
  • Taboola integration
  • Axon integration
  • LinkedIn integration
AICPA SOC 2 Type 2 certifiedSOC 2 Type 2 certified — your data is safe with us

Why UA teams choose Segwise's Creative Tracking

Proactive Performance Monitoring

Get reports when creatives hit targets or show decline instead of checking manually.

Customized Success Criteria

Set tracking rules that align with your optimization goals and experiment methodology.

Cross-Network Visibility

Monitor creative performance across all platforms in unified tracking reports.

Fatigue Detection

Catch performance decline before it impacts budget allocation and campaign results.

Experiment Tracking

Monitor A/B tests, insight-based creatives, and optimization experiments systematically.

Automated Reporting

Daily email reports keep you informed without constant manual performance checking.

Supercharge your creative strategy with Segwise Creative Tracking.