HeyGen Alternative
Segwise finds the openings, scenes and lines behind your best videos, helps you storyboard the next one around them, and tracks how it performs once it goes live.
Trusted by performance marketing and creative teams at
Ad network connection
Connect 15+ ad networks and measure every ad you run.
MMP integration
Connect AppsFlyer, Adjust, Branch, Singular or Kochava.
Ad analytics and AI tagging
Tags every live ad and maps each element to ROAS, CPA, IPM and CTR, with fatigue alerts.
Video ads in any language
Lip-synced voiceover and on-screen text in any language.
Digital twins of real people
Segwise makes AI UGC-style ads, not avatars or digital twins of real people.
HeyGen details are based on its public website, pricing, and documentation, as checked on October 20, 2026.
See what's working in your own creatives, then make more of it. Free 7-day trial, no credit card required.
Segwise connects to 15+ ad networks and five MMPs (AppsFlyer, Adjust, Branch, Singular and Kochava), so every ad you run is measured in one place, on ROAS, CPA, IPM and post-install revenue. You export each new ad in the specs your network needs and see how it does once it runs.
Where HeyGen stops: its ads FAQ says you "download and upload them to your preferred ad platforms", and it does not document ad analytics or an MMP connection
The Creative Generation Agent lets you make statics and videos up to 30 seconds, including AI UGC-style ads, from the patterns winning in your accounts. Each video comes finished, with clips stitched, lip-synced voiceover, music and captions in place, in any language for voiceover and on-screen text, and with a "Why this ad" reason.
Where HeyGen stops: it starts from a prompt, script, URL or slide deck you provide, with Avatar V digital twins, and 700+ stock presenters on paid plans, so which presenter, script and angle to run is your call
The Creative Tagging Agent lets you tag every ad you launch, down to which presenter appears, and see how each element performs on CTR, CPA, hook rate and thumb-stop rate. Fatigue alerts reach you by email or Slack on thresholds you set, and Pre-flight Testing lets you score up to 10 new creatives at a time before launch, each out of 100, against your own winners before you spend.
Where HeyGen stops: HeyGen does not document fatigue alerts or pre-launch scoring
Make statics next to your videos. The Segwise team builds playable ads and 15 or 30-second CTV spots as a managed service.
Where HeyGen stops: HeyGen does not describe playables or static ads for advertising
The Competitor Tracking Agent lets you follow the brands you choose across the Meta, TikTok, LinkedIn and Google ad libraries, with their ads AI-tagged the same way as yours, so your next video starts from what is working in your category.
Switching from HeyGen? Connect your accounts in minutes, no engineering required.
Named results from teams using Segwise, each with the full case study.
+10%
D7 ROAS
Influence Mobile
Read the case study5x
Faster concept-to-test
WGT
Read the case study~30 hours
A week back on reporting
ecobee
Read the case study
Segwise has become an important part of our creative analysis process. It makes it easy to identify creative patterns and insights that directly inform future creative development and testing. The team has been a fantastic partner, proactively helping us uncover new opportunities and approaches. Our Creative and Growth teams find it a valuable resource across functions.
Ally Tatar
Director of Growth Marketing, U Beauty
Segwise changed how our team operates. It reads our performance data, spots the winning patterns, and turns them into fresh on-brand creative across every brand we run, all on schedule. What used to take days of manual work now happens automatically, which lets my team focus on strategy instead of production.
Chris Aust
Head of Marketing Operations, Medialicious
The answer I needed used to be a day of exporting and cleaning up spreadsheets. Now it is a question I ask in the middle of a conversation, and I trust the numbers because they are tagged the same way every time.
Eddie Hanson
Creative Strategist, ecobee
I'd recommend Segwise to any growth team that regularly needs new creative concepts. The teams who benefit most are the ones with a bottleneck between creative ambition and production capacity at scale, which for us was hundreds of slot themes and limited production resources. Beyond the product itself, their team is very responsive and feature requests get implemented quickly.
Daniel Fabian
Sr. Online Marketing Manager, Whow Games
Before, if our creative lead said something would work, we kind of just had to trust him. Now he can show you exactly what's driving it, and our briefs are a lot clearer. We're not guessing as much.
Daniel Todd
CEO at Influence Mobile
Segwise has eliminated our creative tracking bottleneck. We are now able to understand the impact of our creative variables without the hassle of manually tagging them. We also get automated fatigue tracking across every ad network - our team's time has been saved from data compilation to actual creative strategy, allowing us to scale our app faster.
Nick Cullen
Director of UA & Growth, Mode Mobile
It's absolutely worth trying. Teams that stand to gain the most are those managing creative across multiple networks with fragmented attribution and reporting. That's exactly the pain point where Segwise adds the clearest value.
Heedrin Bustamante
User Acquisition Manager, WGT
We've been able to identify patterns across campaigns, objectives, and cities, which has helped us give our design team much clearer direction on what's actually working instead of relying on intuition.
Aswin
Performance Marketing Lead, Namma Yatri
Segwise has become our single source of truth for all creative data across 5 ad networks and our MMP. Our creative design team now has direct creative tag-level visibility they didn't have before, giving them real-time access to close the loop on performance. Now our team makes high converting creatives backed by data without waiting on feedback from media buyers.
Andrew
Founder at Mega Rewards
In under a year Segwise has gone from a solid creative analysis platform to a full-on, AI-operated creative generation tool. The speed and ease with which their agents analyse and generate high-quality assets is remarkable. Incredibly responsive team too. I cannot recommend these guys enough!
Sean Chapman
Paid Media Growth, QDE Studio
Segwise is building a platform of AI agents to help UA teams monitor campaigns, get creative insights and improve ROAS. I am excited to join them on their journey as an advisor!
Carol Miu
Ex CEO at PeopleFun Games
Integrations
No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.
Segwise is an AI creative analytics and creative generation platform that helps UA, performance marketing and creative teams find their winning creative patterns and turn them into new ads. It connects 15+ ad networks and five MMPs (AppsFlyer, Adjust, Branch, Singular and Kochava), tags every creative element with multimodal AI across video, audio, image, text and playable ads, alerts you to creative fatigue by Slack or email, tracks competitor ads in the Meta, TikTok, LinkedIn and Google ad libraries, and scores new creatives before launch. The Creative Generation Agent lets you make statics and videos up to 30 seconds, including AI UGC-style ads, from your own winning patterns, and the Segwise team builds playable and CTV ads as a managed service. You can use each agent on its own, or do it all in one place by chatting with the Segwise agent: ask how your ads are performing, see what competitors are running, and make new ads from your winners.
Segwise makes AI UGC-style ads: AI-generated, UGC-style video, finished with clips stitched, lip-synced voiceover, music and captions, in any language for voiceover and on-screen text. You can start from your winning patterns or from your own scripts, footage and product shots. It does not make digital twins or custom avatars of real people. If you need a spokesperson, explainer or translated video of a real person, HeyGen's Avatar V digital twins, 700+ stock presenters and lip-synced translation in 175+ languages are built for that.
Segwise starts at $499/month for advertisers spending up to $250K/month, with a special 50% discount for startups spending under $50K/month. Spending more than $250K/month? Book a demo and we'll share pricing. The 7-day free trial needs no credit card, and every plan includes unlimited seats.
As a rule of thumb, HeyGen is still a good fit if you need avatar or digital twin videos of a real person for training, sales or explainers, and ads are one of many uses. It also offers 175+ languages with lip sync, and an MCP and API that create videos. You can keep HeyGen for avatar footage and use Segwise to choose the angles, make the ads and track how they do.
Start the 7-day free trial at ua.segwise.ai with no credit card, or book a demo. Connect your ad networks and, if you use one, your MMP (AppsFlyer, Adjust, Branch, Singular or Kochava). Setup is no-code, and most teams connect in minutes. Some networks (AppLovin, Mintegral, Unity and Moloco) ask you to paste an API key from the network's dashboard. Segwise imports up to 14 days of history on the free trial and up to 3 months on paid plans, and tags every ad as it comes in, so you do not need to copy tags over. You can add custom tags and pull tags from the naming conventions you already use. Keep HeyGen running during the trial week and compare what each tool shows you before you cancel anything. There is no long contract to unwind on HeyGen's monthly plans: monthly credits roll over for one month, and annual credits last until renewal, so use what you have before you downgrade.
Segwise connects to 15+ ad networks, including Meta, Google Ads (with YouTube), TikTok, Snapchat, AppLovin (Axon), Unity Ads, Mintegral, Moloco, Liftoff, LinkedIn, Reddit, Taboola, StackAdapt and Bidease, plus five MMPs: AppsFlyer, Adjust, Branch, Singular and Kochava. Setup is no-code, and most teams connect in minutes. Some networks (AppLovin, Mintegral, Unity and Moloco) ask you to paste an API key from the network's dashboard. An MMP is optional.
Connect your ad networks and MMP in minutes. 7-day free trial, no credit card required.
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Hawky's agents run your bids. Segwise helps your team find what wins in every ad, on 15+ networks and any MMP, then make the next ones. Free trial.
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Get your MMP data plus AppLovin, Unity and Mintegral on every plan, from day one. Tag every creative and make the next winner. 7-day free trial.
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