DV360 Integration
DV360 creative analytics across display, video, and CTV
DV360 spreads spend across display, video, YouTube, and CTV but reports delivery, not which element earned the result. Segwise tags every creative across formats and maps each to ROAS, CPA, and LTV.
- SOC 2 Type II
- No credit card required
- Setup in minutes
Trusted by creative performance teams at
Why teams choose Segwise for creative analytics
Creative Strategy Agent
Ask your DV360 creative data in plain language
"Which creatives drive the best ROAS on CTV versus display?" "Which formats are carrying my line items this month?" The Creative Strategy Agent holds full context on your DV360 data and answers plainly, numbers included.
Creative Tagging Agent
Tag every creative across every DV360 format
Segwise's multimodal AI reads video, image, audio, and text together and tags hooks, messaging, pacing, and CTAs across programmatic display, video, YouTube, CTV, and audio, then maps each to ROAS, CPA, and LTV so you see performance by element, not just by line item.
Creative Generation Agent
Generate new DV360 creatives from your winners
Once Segwise sees which elements drive ROAS, the Generation Agent builds new video and static variations plus storyboards around those patterns. Export in the sizes and aspect ratios DV360 formats need, ready to upload.
50%
Higher ROAS
Teams that find their winning DV360 creatives across formats and cut the rest improve ROAS by up to 50%.
20 hrs
Saved per week
AI tagging and plain-language querying replace the manual cross-format reporting an enterprise team does by hand each week.
15+
Networks in one view
Segwise unifies DV360 with 15+ networks and MMPs, so display, video, and CTV sit alongside your social and app spend.
Integrations
15+ networks & data sources
No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.
Built for DV360
Catch DV360 fatigue across many placements
With creative spread across dozens of placements and sizes, decline is easy to miss. As engagement falls, CPMs rise and CPA climbs before ROAS visibly drops. Segwise tracks the performance trend on every active creative and alerts you on Slack or email before budget is wasted.
Build DV360 reports across formats and placements
Assemble dashboards that track ROAS and CPA by format and placement across display, video, and CTV, and share live links instead of exporting spreadsheets.
See DV360 next to your MMP and 14 other networks
Segwise joins DV360 spend with attribution from AppsFlyer, Adjust, Branch, or Singular for creative-level ROAS and LTV, and shows DV360 in one view with every network you run.
Frequently asked questions
What is DV360 creative analytics?
It is measuring which creatives and elements drive ROAS across DV360's many formats, not just which line item spent. Segwise tags every creative across display, video, YouTube, CTV, and audio and maps each element to ROAS, CPA, and LTV.
How does Segwise connect to DV360?
Through OAuth in about five minutes, no API keys or engineering. Segwise imports up to 14 days of history on the free trial and up to 3 months on paid plans, then keeps syncing automatically.
How does creative analytics help with DV360's format sprawl?
Because DV360 spans many placements and sizes, it is easy to lose track of which creative works where. Segwise tags across every format and shows element-level ROAS, so managing creative variety at scale becomes a data question, not guesswork.
Which DV360 formats and elements does Segwise tag?
Programmatic display, video, YouTube, CTV, and audio. The multimodal AI tags hooks, messaging, pacing, and CTAs and connects each to ROAS, CPA, and LTV.
Can Segwise generate new DV360 creatives?
Yes. The Generation Agent finds your winning patterns and generates new video and static variations plus storyboards, exported in the sizes DV360 formats need, ready to upload.
What does the 7-day free trial include?
Full access to all four agents, every integration including DV360, AI Chat, creative generation, and fatigue detection, with historical data imported automatically. No credit card required.
See which DV360 creatives actually drive ROAS
Connect DV360 in about five minutes. Segwise tags every creative across formats, maps it to revenue, and generates your next winners.
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