AppLovin Integration
AppLovin creative analytics for playables, rewarded video, and end cards
AppLovin reports installs, not which playable or end-card beat earned your D7 ROAS. Segwise is the only platform that tags playables, mapping every element to ROAS, CPA, and LTV.
- SOC 2 Type II
- No credit card required
- Setup in minutes
Trusted by creative performance teams at
Why teams choose Segwise for creative analytics
Creative Strategy Agent
Ask your AppLovin creative data in plain language
"Which playable mechanic drives the best D7 ROAS?" "Do rewarded videos or interstitials retain better this month?" The Creative Strategy Agent holds full context on your AppLovin data and answers plainly, with the numbers behind it.
Creative Tagging Agent
Tag every AppLovin element, including playables
Segwise's multimodal AI reads video, image, audio, and text together, and it is the only platform that tags playable ads. It tags playable mechanics, first-scene hooks, rewarded-video beats, and end-card CTAs, then maps each to ROAS, CPA, and LTV.
Creative Generation Agent
Generate new AppLovin creatives from your winners
Once Segwise knows which mechanics and hooks drive ROAS, the Generation Agent builds new static, video, and playable variations plus storyboards around those patterns. Export ready to upload to your AppLovin campaigns.
50%
Higher ROAS
Teams that find their winning AppLovin mechanics and cut fatiguing creatives early improve ROAS by up to 50%.
20 hrs
Saved per week
AI tagging and plain-language querying replace the manual creative reporting a gaming UA team does by hand each week.
Playables
Fully tagged
Segwise is the only platform that tags playable ads, so your AppLovin playables get the same element-level analysis as video and static.
Integrations
15+ networks & data sources
No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.
Built for AppLovin
Catch AppLovin fatigue before D7 ROAS slides
In always-on gaming UA, a winning creative tires fast. As engagement falls the auction lifts your CPMs and CPI climbs before D7 ROAS visibly drops. Segwise watches the performance and ROAS trend on every active creative and alerts you on Slack or email days before results crash.
Build AppLovin reports around D7 and D30 ROAS
Assemble dashboards that track ROAS by playable mechanic and format, and share live links with your team instead of exporting spreadsheets.
See AppLovin next to your MMP and 14 other networks
Segwise joins AppLovin spend with attribution from AppsFlyer, Adjust, Branch, or Singular for creative-level ROAS and LTV, and shows AppLovin in one view with every other network you run.
Frequently asked questions
What is AppLovin creative analytics?
It is measuring which parts of your AppLovin creative drive ROAS across playables, rewarded video, interstitials, and end cards, not just which campaign spent. Segwise tags every element, including playable mechanics, and maps each to D7 and D30 ROAS, CPA, and LTV.
How does Segwise connect to AppLovin?
Through OAuth in about five minutes, no API keys or engineering. Segwise imports up to 14 days of AppLovin creative history on the free trial and up to 3 months on paid plans, then keeps syncing automatically.
Does Segwise really tag playable ads?
Yes. Segwise is the only platform that tags playables, so the interactive mechanics, first scenes, and end-card CTAs in your AppLovin playables get the same element-level analysis as video and static creative.
Which AppLovin formats and elements does Segwise tag?
Playables, rewarded video, interstitials, and end cards. The multimodal AI tags playable mechanics, hooks, pacing, audio, and CTAs and connects each to ROAS, CPA, and LTV.
Can Segwise generate new AppLovin creatives?
Yes. The Generation Agent finds the winning patterns in your tagged AppLovin data and generates new static, video, and playable variations plus storyboards, ready to upload to your campaigns.
What does the 7-day free trial include?
Full access to all four agents, every integration including AppLovin, AI Chat, creative generation, and fatigue detection, with historical data imported automatically. No credit card required.
See which AppLovin creatives actually drive ROAS
Connect AppLovin in about five minutes. Segwise tags every element, playables included, maps it to revenue, and generates your next winners.
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