Tag every gameplay hook and playable your UA machine ships

It turns a high-volume, fast-fatiguing library into structured data. Segwise tags gameplay hooks, playables, and video automatically and maps each tag to D7 ROAS and LTV, so you see which patterns bring paying players and brief the next batch from evidence rather than volume alone.

Yes. Segwise is the only platform that tags playable ads. It labels interactive hooks, gameplay beats, fail states, and end-card CTAs, alongside your video and static, so every UA format sits in one tagged dataset.

With your MMP connected, each tag maps to CPI, IPM, D7 and D30 ROAS, retention, and LTV. That shows whether a tagged hook drives players who pay, not just cheap installs that churn.

Yes. Tagging is automatic, nomenclature tagging reads your file names, and tag enrichment groups everything into categories, so hundreds of new creatives a week stay queryable across every gaming network.

Yes, on Meta. Segwise tags competitor Facebook and Instagram ads with the same taxonomy to reveal their hooks and offers. Competitor tracking currently supports Meta, with more platforms in development.

Seven days of full access, no credit card: playable and video tagging, all four agents, generation, fatigue detection, and all 15+ integrations. Historical creatives import and tag automatically.