For Creative Strategists
The tagged creative library every strategist wishes they had time to build
Your briefs come from what winners share, but tagging hundreds of creatives by hand is time no strategist has. Segwise labels each hook, scene, text, and CTA, mapping every tag to ROAS.
- SOC 2 Type II
- No credit card required
- Setup in minutes

Trusted by creative performance teams at




























Why teams choose Segwise for creative tagging
Creative Tagging Agent
Every creative tagged the way you would brief it
Segwise's multimodal AI labels hook type, opening frame, characters, scenes, on-screen text, voiceover, music, emotional tone, and CTA across video, image, audio, and text. It applies 20+ standard tags, tags playables, and gives you the element-level vocabulary a brief is actually written in.


Creative Strategy Agent
Interrogate your tags before you write a brief
The Creative Strategy Agent answers plain-language questions against the tagged library. Ask what your top-ROAS ads share or which angle is going stale, and get the numbers, so the brief opens with evidence instead of a hunch.
Creative Generation Agent
Turn winning tags into brief-ready concepts
Once the winning tags are clear, the Generation Agent drafts new static, video, and playable variations plus storyboards around them. You get concrete starting points for the next sprint rather than a blank page, all exportable and ready to upload.

50%
Higher ROAS
Briefing from tagged evidence and retiring fatiguing angles early lifts ROAS by up to 50%.
20 hrs
Saved per week
Automatic tagging removes the manual cataloging that eats a strategist's week before the strategy work even starts.
20+
Standard tags
Every creative gets 20+ standard tags out of the box, plus your own custom tags, giving briefs a shared vocabulary.
Built for Creative Strategists
Know which angle to retire, by tag
Segwise ties performance decline to specific tags, so you see which hook or format is fatiguing across networks and can plan the refresh before results crash. Alerts land on Slack or email, giving you a warning rather than a post-mortem.
One tag taxonomy across every network
Meta, Google, TikTok, the SDK networks, and your MMP all feed one tagged library with a consistent taxonomy. Compare the same hook tag across sources instead of stitching together separate exports for each brief.
A tagged library within the hour
Connect your accounts over OAuth in about five minutes, import up to 14 days of history on the free trial and up to 3 months on paid, and tagging starts immediately. Most strategists have a queryable, tagged library the same day.
Frequently asked questions
How does creative tagging change how I brief?
Instead of writing from memory, you brief from a tagged library where every hook, scene, and CTA is labeled and mapped to ROAS. You can state which specific elements your winners share and why the next concept should lead with them, backed by numbers.
Can I tag creatives with my own taxonomy?
Yes. Beyond 20+ standard tags, you define custom tags for the angles and variables your team briefs against, and nomenclature tagging reads labels from your existing file names. Tag enrichment groups them into categories so the library matches how you think.
Does the tagging cover video and playables?
Yes. The multimodal AI tags video, image, audio, and text together, and Segwise is the only platform that also tags playable ads. So every format you might brief, from a UGC hook to an interactive end card, is in one tagged dataset.
How does tagging connect to the strategy work?
Tagging is the data layer. Once creatives are tagged, the Strategy Agent lets you query them in plain language and the Generation Agent turns winning tags into concepts. The tagging is what makes both grounded in your real performance.
How fast can I get a tagged library going?
About five minutes to connect over OAuth, no engineering. Segwise imports up to 14 days of history on the free trial and up to 3 months on paid, and tags immediately, so most strategists are querying a full library within the hour.
What does the free trial include for creative tagging?
Seven days of full access with no credit card: multimodal tagging, custom tags, all four agents, generation, and fatigue detection across 15+ networks and MMPs. Your historical creatives import and tag automatically.
Brief from a tagged library, not a spreadsheet
Connect your accounts in about five minutes. Segwise tags every creative and maps each tag to ROAS so your briefs start with evidence.
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