IronSource Integration
A full creative intelligence system for ironSource UA
On ironSource, formats like rewarded video, interstitials, and playables decide installs. Segwise's four agents tag every element, including playables which only Segwise does, catch fatigue, and generate winners.
- SOC 2 Type II
- No credit card required
- Setup in minutes

Trusted by creative performance teams at




























Why teams choose Segwise for creative intelligence
Creative Tagging Agent
Tags every ironSource format, playables included
The Tagging Agent processes video, image, audio, and text together across rewarded video, interstitials, playables, and offerwall creatives. As the only platform that tags interactive playables, Segwise turns the mechanics that drive ironSource installs into data the rest of the system uses.


Creative Strategy Agent
Ask the strategist what wins on ironSource
"Which playable end card holds the best D7 ROAS?" "Compare this month's rewarded hooks to last month's." The Creative Strategy Agent carries full context on your ironSource creatives and answers in plain language with charts. No dashboard digging.
Creative Generation Agent
Generate playables and video from your ironSource winners
The Generation Agent reads which tagged elements drove your best ironSource results and builds new static, video, and playable variations plus storyboards, exported in the ratios your placements need, ready to upload, in about half the time.

50%
Higher ROAS
Studios that surface winning gameplay patterns and cut fatiguing ironSource creatives early lift ROAS by up to 50%.
20 hrs
Saved per week
Automatic tagging of video, audio, and playables replaces the manual creative logging a UA team does by hand each week.
4
Agents, one system
Tagging, Strategy, Generation, and Competitor Tracking share one context, so an ironSource insight becomes a new playable without switching tools.

Integrations
15+ networks & data sources
No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.
Built for IronSource
Catch ironSource fatigue before D7 ROAS drops
High-volume gaming UA burns creatives fast. Segwise watches the CTR and conversion-rate slope on every active ironSource creative and alerts you on Slack or email while there is still time to rotate, not after the ROAS crash.
Find whitespace in your ironSource creative history
Segwise maps your ironSource creatives against their performance to reveal which mechanics and hooks you have overused and which proven ones you have barely tested, so your next test aims at a real gap.
ironSource in one engine with every other network
Creative-level ROAS, CPI, and LTV from ironSource line up with your other 14+ networks and your MMP in one system, so the strategist and Generation Agent reason across your whole account.
Frequently asked questions
What is creative intelligence for ironSource?
It is the full loop of learning what wins on ironSource and generating what wins next, run by one system. Segwise tags every element including playables, lets you query the data through an AI strategist, alerts you to fatigue, and generates new creatives from your winning patterns.
Does Segwise tag ironSource playables?
Yes. Segwise is the only platform that tags interactive playable ads, alongside rewarded video, interstitials, and offerwall creatives. On ironSource, where playables carry so much of the performance, that unlocks intelligence other tools miss.
How does it improve ironSource ROAS?
It closes the loop between insight and action: the strategist shows which mechanics and hooks drive your best D7 ROAS, fatigue alerts stop budget burning on dying creatives, and the Generation Agent turns winners into new tests. Teams see up to 50% ROAS improvement.
How does Segwise connect to ironSource?
Through OAuth in about five minutes, with no API keys or engineering. Segwise imports up to 14 days of history on the trial and up to 3 months on paid, then keeps syncing your ironSource creatives.
Does Segwise upload generated creatives to ironSource?
No. It generates and exports creatives in the right aspect ratios, ready for you to upload. You choose what runs, and once live Segwise auto-tags and tracks it so results feed back into the loop.
What does the 7-day free trial include?
Seven days of full access, no credit card: all four agents, the ironSource integration, playable tagging, AI Chat, fatigue detection, and generation. History imports automatically when you connect.
Put your ironSource UA on one intelligence system
Connect ironSource in about five minutes. Segwise tags playables, answers your questions, catches fatigue, and generates your next winners.
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